How it Works

Being active in BNI is like having up to 40 sales people working for you, because your fellow members will be carrying your cards and referring your business to people they meet, without you having to pay them any salaries or commission. Successful businesses depend on 'word-of-mouth' marketing as the best form of promotion there is and it is proven to be the most effective.

BNI provides a structured, supportive, business environment in which local business people can get together to network, learn valuable new marketing skills and develop the strong personal relationships that lead to trust and the consequent generation of significant business for each other.
Below are some basic rules about membership and also becoming a chapter member.

• Only one person from each professional specialty is permitted to join a chapter of BNI. This prevents competition.
• All participants should represent their primary occupation, not a part-time business.
• Attendance is critical. If you cannot attend a meeting, you may send a substitute. This will not count as an absence.
• Participation in the chapter by members is a key to the success of a group. Members can participate by bringing bona-fide referrals and/or visitors to their BNI chapter.

Networking requires commitment. The most successful chapters of BNI are comprised of participants who are sincerely committed to helping one another through networking. They are a team. As a participant in BNI, you are responsible for complying with the policies and guidelines of the organization.